30% Club: Calling for better gender balance

The 30% Club launched in the UK in 2010 with a goal of achieving a minimum of 30% women on FTSE-100 boards - currently the figure stand at 26.1% up from 12.5%. Accelerated progress has been achieved through the leadership of our member Chairs and CEOs. In addition to the critical recognition that better gender balance leads to better results, five factors created a replicable formula for success:
- a measurable goal with a defined timetable
- political consensus that the status quo was unacceptable
- change driven by those in power
- openness to collaborate
- a concerted and consistent series of actions and programmes, from schoolrooms to boardrooms.

VISION

The 30% Club believes that gender balance on boards not only encourages better leadership and governance, but diversity further contributes to better all-round board performance, and ultimately increased corporate performance for both companies and their shareholders.

MISSION

The 30% Club aims to develop a diverse pool of talent for all businesses through the efforts of its Chair and CEO members who are committed to better gender balance at all levels of their organisations. Business leadership is key to our mission, taking the issue beyond a specialist diversity effort and into mainstream talent management.

VALUES

The 30% Club approach - collaborative, concerted business-led efforts - can help accelerate progress towards better gender balance at all levels of organisations. The 30% Club does not believe mandatory quotas are the right approach. Instead, they support a voluntary approach in order to realise meaningful, sustainable change. 30% Club efforts are complementary to individual company efforts and existing networking groups, adding to these through collaboration and the visible and voluntary commitment of senior business leaders.