IWD Give to Gain lettering design represents collective strength and generosity
Creative expression has the power to move people in ways that facts alone often cannot.
Through powerful visuals and bold design, creatives can elevate messages about gender equality and spark deeper understanding and engagement.
When design carries purpose, it becomes more than art. It becomes a catalyst for awareness, conversation, and lasting change.
International Women's Day sees many creative individuals and groups come together to raise awareness about gender equality and help drive meaningful change.
Each year the IWD Lettering Challenge, in association with the global Typism community, calls for creative designs that support an annual IWD focus and showcase the impressive talent of creators. The challenge aims to raise awareness, showcase talent, and provide visibility for creatives while supporting gender equality.
UK creative marketing agency Starbots Creative participated in the challenge, creating some engaging Give to Gain lettering designs.
Creating bold and playful 3D typography
An impactful design was created by Starbots Creative Head of Design Sylvina Johnson who leads the agency's creative team, making sure every design they create is not just visually striking, but also meaningful and inclusive.
"Here’s Sylvina’s bold interpretation of this year’s theme Give to Gain. The playful 3D display typography bursts beyond the frame to symbolise the idea that when we give more, the impact grows beyond boundaries. The design represents collective strength and generosity. When we support one another, we can create momentum that cannot be contained," said Starbots Creative.
Passionate about creativity and meaningful change
Sylvina works with brands across education, culture, and the public sector, shaping designs that inform, inspire, and start conversations. Passionate about accessibility in design, Sylvina ensures Starbots’ work is clear, engaging, and speaks to the right people in the right way. Outside of work, Sylvina is also an active member of her community church and a cocktail lover, especially on a girls' night out.
Starbots Creative is a creative marketing agency based in Newcastle, UK, that blends bold creative with strategic thinking to achieve clients' goals.
"It’s a fact that great creativity delivers great results. That’s why it’s core to everything we do. And it’s always underpinned by strategy because that’s how we get the results that matter. We’re a collective of strategists, thinkers, designers, animators, writers and developers. We work best with businesses and organisations that are as passionate as we are about making a positive difference. Together we champion the same values of authenticity, community and curiosity," explains Starbots Creative.
"Our fresh approach to strategy, design and marketing works to raise profiles, engage audiences and increase awareness. We don’t just deliver projects - we immerse ourselves in the causes that matter, seek out fresh thinking and make genuine connections. This passion for creativity, curiosity and meaningful change drives us forward, and shapes everything we do and every story we tell," adds the agency.
Share your creative talent with the world
Get involved with the annual IWD Lettering Challenge by creating your own piece and sharing your creative spirit with the world.
Post your creation on your social media feeds using the hashtags #IWD2026 #GiveToGain #IWDtypism throughout the year for a chance to be featured.
Together, let's Give to Gain and help forge gender equality through abundant giving.