Michelle Cowan

AFL/AFLW Coach, mother and mentor for Female Coach Academy

Combining her two passions of being a mother and AFL coach, Michelle Cowan’s amazing story is a tribute to what can be achieved with guts, grit and determination.

With over 18 years of coaching experience in the WAFL, AFL and AFLW a long and successful career that has contributed to the games' exciting evolution.

Michelle was awarded the 2013 AFL Football Woman of the year and also works in the AFL a High Performance Coach and Mentor for the Female Coach Academy.

Her achievements have made it clearer for the next generation of women in football proving that when it comes to football or business, gender is no barrier to kicking goals.

A passionate speaker about team dynamics, leadership, empowering women, perseverance and passion, Michelle combines her experiences and humour for an inspiring and entertaining presentation.  

Michelle is a charismatic speaker whose presentations will motivate, inspire and entertain all audiences.

She is the epitome of breaking down gender issues and barriers related to sports and business.  

The journey Michelle shares her personal story of perseverance and passion
Team dynamics Leadership, culture and giving and receiving feedback
Floral bras and football boots Michelle's personal story
Winning cultures Team, leadership and shared visions
The confidence coach Find the confident you
Match fit with coach Cowan Business versus sport analogy
Mental health ambassador and speaker

Michelle Cowan is currently the Assistant Coach for West Coast Eagle AFWL.
She was the Senior Coach to the Inaugural Fremantle Dockers AFLW.
Michelle was awarded the AFL Football Woman of the Year in 2013.
Former Senior Coach of the Melbourne Women's Team in 2013.
She was AFL DSR Coach of the Year in 2014.
Michelle is Director of her own national training company.

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